Full Name
Marta George
Job Title
Head of ABM
Company
Ping Identity
Bio
Marta George is a B2B marketing leader with a passion for buyer psychology, strategic thinking, and personalised experiences. With a background in field marketing and event strategy, she now leads ABM programs across EMEA at Ping Identity. Marta specialises in data-driven, commercially impactful marketing that aligns closely with sales and drives pipeline. She thrives on creating value-led campaigns that connect emotionally and deliver measurable business outcomes.
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