Full Name
Laura Rafferty
Job Title
Customer Marketing Lead
Company
Fujitsu
Bio
Laura Rafferty is Customer Marketing Lead at Fujitsu with almost 20 years' experience in B2B marketing. She specialises in customer-led and account-based marketing, and helps transform personalisation from one-off initiatives into a repeatable marketing capability. Working across strategy, content and enablement, Laura develops practical frameworks that help teams deliver more relevant customer experiences, strengthen customer engagement and drive measurable business impact.
Speaking At
