Vanessa Rae is a B2B marketing leader who guides transformative, reputation-shaping programmes for international manufacturers in technically-demanding industries. She is passionate about effective marketing, and the impact the right blend of strategic insight, message clarity and creativity can have for complex organisations.

Vanessa has over 25 years of multinational experience of marketing global brands. In her current role as Marketing & Sustainability Director at Knauf Insulation – the UK’s largest insulation manufacturer – Vanessa has shaped a marketing strategy to consolidate its position in a rapidly-changing industry. She has overseen programmes that have built a reputation for industry expertise among specialist audiences, while putting sustainability – central to the company’s purpose – at the core of how it operates too.

Prior to joining Knauf Insulation, Vanessa guided the global launch of R2 Data Labs, the digital innovation catalyst inside Rolls-Royce. For Rolls-Royce’s external audiences, R2 Data Labs has served as a proof point of the engineering institution’s transformation into a digital and industrial technology leader.

Vanessa has also worked for Kingspan, Pilkington, Toyota and Continental AG. She has professional qualifications from the University of Cambridge, Salford University and the University of Liège.