Full Name
Kirsty Bedingfield
Job Title
Head of Global Brand Campaigns
Company
Sage
Bio
Kirsty is a strategic marketer with over 15 years of experience in both agency and client teams. During time working at award winning B2B marketing agency twogether, she was an Account Director supporting technology clients with their marketing and campaign strategy. Since moving to Sage 7 years ago, she’s predominantly been in a campaign planning and strategy role for Global campaigns and now heads up Global Brand Campaigns. Sage have been on a huge brand transformation in the last few years to elevate the role of brand in the overall marketing strategy. Kirsty has been along that journey and is now tasked with building brand fame for Sage with campaigns which deliver on both brand and demand goals.
Kirsty Bedingfield