Ruth is Avanade’s Chief Marketing Officer, responsible for our overall global marketing strategy, brand, and corporate communications. She works closely with teams around the world to support our growth ambitions through building a differentiated brand, value proposition, client experience, demand generation and engaging external and internal communications.
Ruth is also the Executive Ally for our European Prism network, supporting our LGBTQ+ community. Under Ruth's guidance, this network is striving to increase visibility and belongingness, raise awareness, and offering support to the LGBTQ+ community at Avanade. It has a crucial role in accelerating Avanade’s Inclusion & Diversity journey which is at the heart of the business, and a personal ambition for Ruth.
Ruth has 25 years of experience leading marketing teams across all parts of the technology industry, including cloud, SaaS, security, applications, services, and telecommunications. She joined Avanade in February 2022 having previously held senior marketing roles for NTT, Dimension Data and British Telecommunications (BT).
Ruth holds a Master of Human Sciences degree from Oxford University and a Chartered Institute of Marketing (CIM) diploma. She has lived on two continents and traveled extensively throughout her career, which has fostered her love of discovering new places, people, and cultures. An outdoor enthusiast who enjoys running and walking with her rescue dog, Ruth brings her growth mindset to her personal and professional life with a passion for continuous learning. Ruth is also a board member and trustee for Shakespeare’s Globe Theatre in London and is continuing her professional education in wine with the Wine & Spirit Educational Trust.