Ivonne Capriles is a seasoned B2B marketing professional with over 17 years of experience shaping data-driven strategies, strengthening brand positioning, and driving measurable business growth across global markets. She brings deep expertise in delivering omnichannel marketing campaigns that closely align with organizational objectives.
Currently Marketing Director – Practices at TMF Group, Ivonne previously served as Global Marketing Head for HR & Payroll Solutions and Head of Marketing for the Americas, where she led high-impact regional and global programs that accelerated pipeline and elevated market presence. Prior to TMF Group, she held key marketing leadership roles at international technology service organizations, expanding her expertise across diverse industries and markets.