Sessions on-demand
KEYNOTE - The marketing singularity: Large language models and the end of marketing as you knew it
Chris Penn, co-founder and chief data scientist, TrustInsights.ai
KEYNOTE - Using the power of Propolis to optimise your marketing tech stack and team to weather the economic storm
Karla Wentworth, marketing technology & operations expert, B2B Marketing
Tazmin Miah, senior manager, marketing data and operations, LCP
Holly Gage, senior manager, marketing operations, Oktaen van
Len van Hoogenhuijze, consultancy director, CRMT Digital
KEYNOTE - The three alignments for modern B2B - and why you can’t spell aligned without AI
Kerry Cunningham, research & thought leadership, 6sense
PROCESS OPTIMISATION - The single most effective tool in your tech stack: people
Karla Wentworth, marketing technology & operations expert, B2B Marketing
CAMPAIGNS - Why marketing automation is essential for your business in 2023
Chris Dillon, director, Two Thirds Different
FUTUROLOGY - Inside community-led growth: How to get a head start in the future of marketing
Richard O'Connor, CEO, B2B Marketing
Charles Thiede, CEO, Zapnito
PROCESS OPTIMISATION - The importance of converging ABM and Demand to optimise your marketing budget this year
Steve Russell, strategic account director, Integrate
Josh Turbill, head of digital, EMEA, Edelman
CAMPAIGNS - Is your Global Marketing truly global?
Shelby Torrence, CMO, Earthly
FUTUROLOGY - How is Artificial Intelligence reshaping martech as we know it?
Joya Scarlata, director of digital marketing, InterraIT
PROCESS OPTIMISATION - 4 steps to get your digital content to market faster
Roxanne Lewington, growth marketing manager EMEA & APAC, Canto
CAMPAIGNS - Why B2B brands need to get onto TikTok. RIGHT NOW!
Kwai Chi, marketing director, Elbaite
FUTUROLOGY - What the f*ck is Web3?
Tom Head, founder & CEO, Head First Comparative Linguistics
PROCESS OPTIMISATION - The digital marketing paradox
Max Wimnell, founder, Vekst
CAMPAIGNS - The power of automation: unlocking the potential of your people
Hilton Young, head of customer success, Convertr
John Breedon, director of dataops & performance, Twogether
FUTUROLOGY - Stealing world class methodologies to improve your MarTech Stack
Courtney McAra, marketing operations consultant, Mustang MarTech
M.H. Lines, CEO, Stack Moxie Link
PROCESS OPTIMISATION - Turn up in a downturn: How marketing teams can succeed during economic change
Dominique Catabay, director of demand generation, Act-ON
CAMPAIGNS - The rise of the metahumans
Virginia Bray, senior director & co-founder, Marketing Fusion
Korby Hayre, founder, House of Block
KEYNOTE - Experience powers the digital economy
Georgia Scott, head of solutions marketing, Adobe
KEYNOTE - Easy to buy, hard to run – Frameworks to make martech work
Steve Lok, expert senior director (AP), martech, Bain & Company
Stages
Keynote
Hear how the biggest innovators and disruptors in B2B marketing are making their technology work harder to better support their strategy, enhance their team’s output and deliver some truly impressive campaign results.
Process optimisation
Martech lies at the heart of your business, and to be at its most efficient, your entire team needs to know how to make the most of it. This stage will examine how to align your people and internal processes to drive maximum value from your martech stack.
Campaigns
How do you create and deliver great B2B marketing campaigns? That’s the question that this stage seeks to answer, examining how using and optimising the right technology can deliver outstanding results, maximise effectiveness, and ensure a greater ROI.
Futurology
Technology is ever-evolving, and it can be difficult to know what's just around the corner. This stage will explore the latest thinking in digital marketing evolution, whilst challenging assumptions about what the future of martech looks like.