Kwai Chi is an award-winning marketing expert and digital media influencer with over two decades of experience leading successful teams in the industry. As a Fellow of the Chartered Institute of Marketing and the Australian Marketing Institute, he has received numerous accolades, including Cannes Gold & Silver Lions, Drum B2B Chair Award, Campaign Magazine Top 10 Facebook Campaigns, and TikTok's End of Year Review. With a proven track record of developing and executing effective marketing strategies and campaigns across multiple social media platforms, Kwai has gained millions of impressions and over 100k online followers.

As the new Marketing Director of Elbaite, Kwai is poised to lead the company's marketing initiatives and drive global expansion efforts. He will be responsible for developing and executing a global marketing strategy that aligns with the company's vision and values. Kwai will oversee all aspects of marketing, including branding, content, social media, PR, events, partnerships, campaigns, analytics, and budget. With his expertise in team leadership and marketing, he will build a high-performing marketing team that can deliver on Elbaite's goals and take the brand to new heights. Kwai's primary focus will be to promote Elbaite's unique Wallet to Wallet solution, enabling peer-to-peer trades securely and confidently, and help the company achieve its goal of accelerating the adoption of cryptocurrency among Australians.