Full Name
Sharon Collins
Job Title
Director, GTM
Company
BDO
Bio
Sharon is a senior marketing leader with international experience across multiple sectors within B2B. She has a strong track record of delivering impactful B2B marketing campaigns which have delivered demonstrable results. She is an award-winning, well-regarded subject matter expert who has authored articles and presented via conferences, podcasts and webinars on brand, marketing, wider business issues and human skills.
Sharon is driven by curiosity and a love of learning. Commercially astute with a Certificate in Managerial Finance from the London School of Economics, she combines strategic experience with a deep understanding of how marketing and brand impacts a company’s finances, risk profile and reputation.
Sharon is a Trustee of the Old Operating Theatre (Lord Brock Trust) and former regional board member of the Chartered Institute of Marketing. She has a strong track record of building effective teams and bringing the voice of the customer into organizations. Sharon is known for the ability to see the bigger picture and is passionate about using data and insights to influence business decisions, underpin the go to market approach and to drive through effective solutions.
Sharon Collins