Gaynor Finlay (FCIM) is a highly skilled marketing leader with extensive experience in developing successful go-to-market strategies, brand-building initiatives, and account-based marketing (ABM) programs. She has led marketing at notable tech giants like Apple, HP, Gartner, and Core HR (now The Access Group). Gaynor's dynamic leadership has driven transformative GTM projects and demand generation strategies, resulting in significant brand growth and engagement. Her passion for developing high performing teams, innovation and data-driven marketing keeps her at the forefront of industry trends, bringing valuable insights and thought leadership to the marketing sector.