Caroline leads Global Content Strategy for HPE, a global edge-to-cloud company that helps organizations accelerate results by unlocking value from all their data, everywhere. She steers a team of content experts to deliver customer-centric content at the right time, to the right people.

Caroline joined HPE Aruba Networking, a division of HPE in June 2021 and has spent 20+ years working in the B2B technology sector. Her previous roles have included marketing leadership positions at Colt, Interxion (now Digital Realty), and Lumen.

Described as being “commercially astute” and a “brilliant strategist capable of performing at operational and tactical levels,” Caroline ensures every marketing campaign and piece of content is customer-first, differentiated, and aligned to the organization’s goals and strategy. She’s deliberate about cutting through tech babble, buzzwords, and hype to deliver creative and effective messaging that supports sales teams and the overall business.