Briana McCrory is a data-driven marketing leader with a proven ability to turn marketing into a revenue-generating engine. As CMO, she has led the successful integration of nine acquisitions into a cohesive brand, driving consistent growth and operational efficiency. Briana is known for building high-performing teams, developing scalable marketing strategies, and aligning go-to-market execution with business objectives. Her expertise spans demand generation, customer lifecycle marketing, and performance optimization. She also serves as a strategic board member, advising on digital innovation, growth strategy, and marketing transformation.