Full Name
Alina Zheleznyakova
Job Title
Marketing Manager
Company
HTI
Bio
Alina Zheleznyakova is an award-winning marketing leader with more than 20 years of experience helping businesses grow through clear strategy, strong brands, and meaningful customer relationships. She has worked across a wide range of industries, including capital goods, luxury hospitality, veterinary healthcare, and consumer goods, delivering marketing that supports both commercial objectives and long-term brand growth.
Throughout her career, Alina has led marketing programmes across international markets. Her experience includes brand strategy, demand generation, integrated campaigns, and go-to-market planning. She enjoys turning complex business challenges into practical, creative marketing solutions that deliver measurable results.
Known for her thoughtful leadership and high standards, Alina combines strategic thinking with a hands-on approach. She believes the best marketing is built on customer insight, clear objectives, and ideas that not only capture attention but also create lasting business value.