Kate DiLeo is a brand architect, #1 international bestselling author, and the founder of The Brand Trifecta, the top brand building platform that has helped thousands of organizations craft brands that bring more prospects to the table, more users who click, and more customers who buy. Kate’s approach is rooted in the belief that brand is the path of least resistance to revenue. She teaches you to eliminate complex and ineffective storytelling by delivering a simple yet provocative message that tells prospects what you do, how you solve their problem, and how you differ from the competition. The outcome? Brand conversations that convert. When she is not directly partnering with clients to build brands that win more work, Kate teaches founders, marketers, and sales leaders branding best practices through some of the top global marketing conferences and startup accelerator programs.