Name
Why B2B brands need to get onto TikTok. RIGHT NOW!
Date & Time
Wednesday, March 29, 2023, 12:50 PM - 1:20 PM
Kwai Chi
Description

Swipe, swipe, swipe, like, heart, swipe. Remember an era when you weren’t doing this all day on your mobile phone? Facebook, YouTube, Instagram, Snapchat, Linkedin, Twitter argggggh! Now also TikTok? Are you for real? Isn’t that another platform showcasing semi-naked women clickbaiting for more engagement? What’s it got to with real businesses like mine? Isn’t TikTok just another fad like Pinterest or that invite only audio chatroom thing?

Hear everything you need to know from a client side marketer with over 15 years of social media marketing experience who has developed award winning TikTok campaigns.

Fed up of hearing about TikTok theory or hearsay? Get direct practical experience from someone who has actually developed and run these activations!

In this session, you’ll learn about what TikTok has to offer B2B brands, from hashtag challenges to stitches (not the surgical type).

We’ll explore what products and services the platform has to offer for your business and the return on your investment if you invest your brand onto the platform.

You’ll learn about:

  • Other best in class case studies to inspire your next strategy
  • The demographics of the B2B audience on TikTok
  • The products are available for your business
  • The Service tie ins with other platforms such as Shopify and Wix
  • How to grow a community on the platform
  • How to make an impact for your business
  • How to work with influencers on TikTok
  • The future of TikTok.
Session Type
Presentation