Full Name
Robert Norum
Job Title
ABM & Demand Strategy Expert
Company
Propolis from B2B Marketing
Bio
Robert is the ABM & Demand Strategy Expert for Propolis. Robert is a B2B Marketer with over 35 years experience. He has worked in magazine publishing, IT distribution, marketing agencies and for the last 20 years as an independent marketing consultant. During this time he has worked on brand, demandgen, channel, ecommerce and sales enablement. For the last 13 years Robert has specialised in ABM working with a number of leading agencies and directly for wide cross section of global brands. Since 2017, Robert has delivered the ABM Essentials training course for B2B Marketing training well over 1000 marketing professionals in the process.
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