Join HUT 3 for a session where theory meets practice. We will hear about four ground-breaking ABM campaigns - ranging from 1:1, 1:Few and 1:Many approaches - and the strategies each used to drive exceptional results. In this unique session, Immuta, Fluke Reliability and UiPath ADP will present alongside HUT 3, and each give us an inside-look into their campaigns. Attendees will emerge with four indispensable lessons to integrate into their own ABM efforts.

These real-life (and award-winning!) examples showcase: the power of targeted, personalised, and creative strategies to drive exceptional business outcomes; how a well-executed ABM strategy that nurtures key accounts can drive continuous growth; how to integrate AI to analyse data, predict trends, and personalise outreach at scale; and how to drive pipeline opportunities in new territories through tailored content and a strategic outreach.

Want to know how an award-winning 1:1 at scale program achieved 142% Incremental Annual Recurring Revenue over two years? Or what a 1:many campaign did to drive $1.2M USD in lead pipeline value across 12 target territories in just six months? Come find out and elevate your own ABM game with insights and actionable strategies from HUT 3.