WORKSHOP - From exam question to wow factor: creative problem solving that drives better outcomes
Date & Time
Friday, June 30, 2023, 1:30 PM - 2:15 PM
Scott Stockwell

Have you ever been asked ‘What’s the exam question here?’, or needed to get to the heart of a complex problem? In this session, I’ll share three techniques to help you do just that. You’ll be honing your ethnography/observation skills, adding to your development kit box and using experience design to unearth the illusive ‘wow factor’ we’re often asked for. You’ll apply these techniques to a challenge we all have in common. Bring your curiosity and prepare for some experimentation in this highly hands-on workshop.

You will learn:

  • Three hands-on techniques for creative problem solving: Ethnography/observation. Product/service development. Experience design.
  • You’ll practice these to solve a challenge set during the workshop.