The Community Index is the latest feature in B2B Marketing’s community for B2B marketers – Propolis. This index surveys thousands of the world’s most senior B2B marketers, with the aim of understanding more about their team structures, budgets, ROI, actual contract value, and performance metrics. Using our ‘always-on’ approach, this tool provides near real-time data on the marketing metrics that matter to every marketing leader.

Join this session with David Rowlands and Nick Eades to understand more about how The Community Index works, and what we will be able to learn from the very first data we collect.

This session is a must-attend for anyone looking to:

• Understand how much budget most B2B marketers actually have to work with.
• Get clarity on which services, strategies and technologies marketing teams are spending their money on (and which they’re not).
• Discover what the average customer lifetime value is for B2B organisations.