This session will draw on Dan's experience as Marketing Director at Demica: beginning with a team of one (himself) and growing to eight people and seven figure budgets in two years. Dan will share the key lessons he learned about how to bring people into a team, create a high-performing culture and show the rest of the business the value of marketing and the respect it deserves.    

You will learn:

• How to unify a team around purpose
• How to build marketing credibility in a sceptical organisation
• How to make instant impact
• How to justify the "long" as well as the "short"