Michael's digital career began in 1994 and in his 28 years in the industry he has worked for companies including VSO International, New Zealand-based Terabyte and SuccessFlow. His career highlights include his work as Head Developer for BAFTA award-winning, CD-ROM-based game Ceremony of Innocence and enabling the first live online stream of London Fashion Week to the Vogue website in 1999.

In his role as Head of Digital at Fox Agency, Michael makes it his mission to bring together the best technology with the best creativity to produce cutting edge digital campaigns, delivering outstanding results for global clients including Alcatel-Lucent Enterprise, Beyond Now and Sony. Michael believes that technology is an enabler more so than a solution, and is keen to share his expertise with those passionate about optimising digital to exceed the expectations of their clients.