In every B2B team, you need that one idea that sparks real commercial impact.

B2B Ignite 2026 is your espresso shot of real-world marketing perspectives and practical skills, designed for marketers who don’t have time to wait around for inspiration.

Expect honest conversations. Live problem-solving. And ideas you can actually use the next day.

Get the full breakdown of B2B Ignite 2026, including agenda highlights, key sessions, speaker insights, and everything you need to know about attending with our delegate brochure:

You asked for more practical application; so we built it.

This year, B2B Ignite goes beyond theory. Expect:

- More hands-on formats

- More collaboration

- More clarity on AI and commercial impact

Same focused community. More tangible ROI.

If you’re tired of events full of vague ideas and sales pitches, this is your reset.

At B2B Ignite, you’ll:

- Learn what actually works

- Apply it in real time

- Leave with ideas you can prove

You won’t just feel inspired. You’ll leave more effective.

From bold debates like the Great AI Debate to hands-on workshops and real-world case studies, Ignite 2025 delivered ideas that marketers actually used. Here's a look at last year's event.

Psst....2026 is bigger, more practical, and more hands-on than ever.

If you're convinced about the value that B2B Ignite can provide, but are worried that your boss may not be - fret not!

We've got you covered.

Copy our “Letter to your boss” template to show:

• The ROI of attending
• The skills you’ll bring back
• How Ignite supports your team’s goals

Not sure what to expect?

Watch 3 sessions from B2B Ignite 2025, including:

With: Cath Brands, Chief Marketing & Innovation Officer, Flintfox International

With: Chris Wade, Gamma; Ben Lee, Bidwells; Cat Dutton, Pega; Alex Bacon, Ex-Cloud Direct; Luca De Giuseppe, Tata Consultancy Services; Rhiannon Blackwell, PwC

With: Nick Mason, Co-founder and CEO, Turtl

B2B Ignite will return on Thursday 1 July 2027, London. To register your interest in attending the 2027 event, sign up below and you'll be notified when tickets go on sale.