Leanne Chescoe is an accomplished B2B marketing strategist with deep expertise in ABM. With over two decades of experience in demand generation, go-to-market strategy, and enterprise ABM programs. In her role at Demandase she has helped optimize pipeline, increase revenue and drive growth through targeted marketing efforts for the EMEA region. Leanne frequently speaks at industry events and contributes to discussions on the future of ABM, intent data, and precision-based advertising. She is passionate about enabling marketing and sales alignment, crafting impactful ABM campaigns, and sharing best practices that help organisations move from pilot programs to full-scale ABM execution.