Andy has worked in B2B marketing for over 20 years, specialising in workplace services across the UK, Europe and Internationally, for privately owned businesses as well as those listed on FTSE, Nasdaq, and NYSE. Experience covers all key aspects of the marketing mix with a particular emphasis on developing and implementing strategic marketing plans spanning multiple markets, brands and product / service lines. Andy’s passion is for Marketing to make a tangible and measurable difference in driving sustainable and profitable revenue growth, be that through demand and lead generation, launching new products and services, ‘sizing the prize’ through strategic market segmentation and analysis and working daily with field and inside sales teams. Andy joined Stericycle seven years ago to establish and build an international marketing function and loves nothing more than seeing each team member make a significant contribution to the businesses and brands they support. Andy is a ‘Fellow’ of the Chartered Institute of Marketing and is a former B2B Marketing award winner.